© R.E.Brown Co. and Associates
Fax: (510) 233-0865 Voice: (510) 234 8800
Email: bob@rebrown.com Web: http://rebrown.com

Sales LeadershipTraining

Sales leadership development provides solutions to today's problems and maximizes opportunities for tomorrow.

Change is pervasive, especially in the way products and services are sold.

Think about the fact that you are looking at sales training on an Internet Web Page. Think about the phenomenal access to world markets. Think about sales people customizing their orders in the field with laptop computers. Think about video-conferencing and how regionally diverse organizations meet regularly in virtual reality.

All these changes and others resulting from emerging technology and new markets need to be accompanied by innovative leaders in sales production.

The Essentials of Sales Leadership -- Building a Strong Bridge to the Client

Sales managers and representatives must know how to build rapport, and
expand personal resources. They must understand the intricacies of the sales process as it changes from situation to situation. They need to understand the dynamics of teamwork that include balancing of results, processes, and relationships.

R.E.Brown Co and Associates offers SALES LEADERSHIP WORKSHOPS that create professional sales leaders who communicate convincingly and consistently, who recognize prospective clients' buying strategies, and who value long-term client relationships. Our program draws upon the accumulated wisdom of sales professionals, buyers, psychologists, and CEOs of sales companies. The training is interactive and experiential - participants learn actively while practicing new skills in a risk-free environment, and they draw upon leadership models as well as their own experience. Our approach insures high-level learning and retention.
 

SALES LEADERSHIP WORKSHOPS

During one initial full day (or up to five days), facilitators introduce the concepts while participants interact in structured group exercises. They "learn by doing."  That means we introduce different sales modules (up to 26) in which participants experience and practice the Four Steps of Learning that lead to Seven Primary Outcomes.

Participants learn how to create rapport. They learn how to enhance personal resources. And they learn the intricacies of the sales process. As a result, the training increases productivity by balancing results, process, and relationships.

Some companies choose to break up their sales training into half-day modules over an extended period of time. Whatever time-frame is chosen, the whole sales team develops a newly sharpened focus and reaches peak performance.

    FOUR STEPS OF LEARNING

  •  
      Doing
      Responding and Observing
      Talking about Patterns
      Planning Information Use in the Future
      Understand Sales Teamwork Dynamics
      Understand How People Structure Information
      Develop New Sales Concepts
      Learn New Motivational Techniques
      Learn New Communication Strategies
      Increase Options for Dealing with Resistance
      Apply Newly-Learned Sales Concepts in Groups
  •  SEVEN PRIMARY OUTCOMES

     


    Sales Training Programs

    Take a look at our comprehensive set of 26 Sales Training modules, part of our Sales Training Program.

    REGISTER To view a sample sales training module. How to ask questions, close sales, test your closing attitude, and use our new client / customer form.


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